SUSTAINABILITY
NOT A
BUZZWORD
It is a fundamental principle that shapes how we interact with each other, the world around us, and the ecosystems that support us.
Envision a future where businesses & consumers prioritize environmental & social responsibility for people & the planet to thrive in harmony, inspiring change that leaves a legacy of positive impact for future generations.
CREATE YOUR SUSTAINABILITY BLUEPRINT
Enhance your business with sustainable solutions to flourish in a competitive landscape without compromising people or the planet.
Sustainable design services offer a tailored solution to meet your specific needs. Whether you are in the early stages of building your business or an established organization seeking to develop a comprehensive sustainability strategy, develop a new product line, or need guidance on alternative materials, select from a range of services to achieve your sustainability goals.
Sustainability is about making small changes that can make a big difference
-UNKNOWN
Navigate the complex landscape
Sustainable business practices
A tailored approach
Realizing your vision
Mapping actionable change
A legacy of positive impact
Make your marque
Thoughtful concepts, communications, content
Weaving together vision, values, & impact
Storytelling by visual representation
Thrive in a conscious world
Leaving a lasting impression
SUSTAINABILITY SERVICES
UNDERSTANDING SUSTAINABILITY
Many companies need help comprehending the full extent of sustainability and its implications. Understanding what sustainability means and how it applies to your industry, business practices, products, and services is achievable without being overwhelmed.
A tailored approach to defining sustainability, building a solid foundation of knowledge, understanding what is important to you, your business, and the unique industry specifications, identifying areas for refinement, and exploring its impact on your business and beyond.
DEFINING SUSTAINABILITY GOALS
Customers are increasingly demanding sustainable practices and solutions from their favorite companies. In this competitive market, sustainability often plays a crucial role in where customers choose to spend their money. As a result, businesses need help determining their sustainability goals, including areas where they can have the most significant impact, establishing measurable targets for improvement, and developing practical strategies to attain them.
A customized program that allows you to clearly define your sustainability vision, set clear short-term and long-term goals, pinpoint specific areas for refinement, develop precise methods and techniques to achieve goals, establish action plans with timelines, and present a comprehensive view of the impact on your business and beyond.
A CIRCULAR APPROACH TO DESIGN
This form of design rethinks the way we create processes, products, and packaging from start to finish. Circular design focuses on products and systems that are regenerative and restorative and generate zero waste. It uses core principles of minimization, efficiency, optimization, longevity, and repetition while considering the impact on the entire ecosystem throughout its life cycle.
The package provides a comprehensive understanding of circular design and its application within your industry. The core principles and the four-stage process identify opportunities and develop customized strategies for implementing circular design methods into your business practices, products, and packaging.
ALTERNATIVE MATERIAL selection
Biobased, biomaterials, biosynthetic, bioassemble, biofabricate, biomass, PET, organic, natural, upcycle, downcycle, compostable, biodegradable...
It's easy to become overwhelmed with all the different terminology. Simplify and speed up your path to sustainability, whether starting from scratch or switching out existing materials to sustainable alternatives. Together, we can find ideal material solutions that fit your needs.
This package ensures companies can effectively transition to sustainable materials from the initial idea to the finished product through comprehensive research, strategic guidance, and integrating alternative environmentally friendly materials while maintaining product performance and cost efficiency.
HEXAGON OF SUSTAINABILITY©
The Hexagon of Sustainability© is a comprehensive approach to transform your business. This framework addresses the interconnectedness of six key dimensions: people, planet, product, packaging, principles, and profits. It empowers companies to integrate sustainability seamlessly into every facet of their operations, from product design to sourcing and eco-friendly packaging to ethical business practices.
This service dives in for a deeper comprehension of each dimension throughout the entire span of the business, examining how each thoughtful decision is linked together, the ripple effect it creates, and how it is felt across the hexagon framework. Through impact assessments, actionable strategies, and innovative solutions tailored to your specific needs, achieve long-term success and a legacy of positive, lasting impact for future generations.
design SERVICES
Over 80% of all product - related environmental impacts are determined during the design phase of a product
- European Commission
DESIGN SERVICES
In an era where sustainability drives innovation, the shift towards circular design is essential for businesses looking to minimize waste and maximize resource efficiency. Sustainable design is the approach to making products and packaging with consideration for the environmental, social, and economic impacts throughout their lifecycle. This guided approach enables businesses to make decisions as they create, prototype, and produce products in a more sustainable manner that resonates with today's socially and environmentally conscious consumers.
Design services tailored to help embed sustainable design solutions into new products or integrate them into existing collections.
VISUAL & Verbal IDENTITY
Effectively communicating a company's achievements and commitments to sustainability is crucial for building trust and loyalty with its clients, consumers, and stakeholders. Integrating sustainability seamlessly into the business's visual identity and communication strategies is vital for successfully informing, educating, and ensuring that efforts resonate with your audience.
Here, the focus is on four essential elements to demonstrate your unwavering dedication to sustainability by transparently communicating guiding principles as part of the core values, aligning business practices and strategies, and ensuring a unified visual representation across brand assets and communication channels.
Creative Direction
Your story is waiting to be told. Creating with purpose to convey a meaningful narrative that weaves together your vision, values, and impact for cohesive visual storytelling. Composing strategic, sustainable messaging with a deep understanding of your mission that reflects your goals and resonates with your audience.
From concept development to final execution, sustainable design principles are threaded into every phase of the process. From a clear creative vision to cohesive visuals and messaging to showcase content across a diverse range of platforms and media. Building creatives for today and the future to thrive in a conscious world that leaves a lasting impression.
VISUAL Production
Visuals are processed 60,000 times faster than text. They set the mood, create a vibe, and evoke a feeling that resonates more profoundly than text alone. Captivating visuals and compelling narratives together create an unforgettable story that connects with your audience on a deeper level. It's not just content; it's the art of creating experiences.
Closely collaborate from ideation to final delivery to understand your purpose, audience, and goals to translate your vision into powerful visuals that leave a memorable mark.
Digital Mood Board
Transform ideas and concepts into a curated collection of visuals for a cohesive visual representation. Digital mood boards are a tool to create a visual narrative through a thoughtful arrangement to communicate a concept effectively. They set the tone, develop an aesthetic, refine a vision, provide inspiration and aspiration, and allow teams to align on the vision throughout the creative process.
SOLUTIONS TO START TODAY
Sustainability is about more than just protecting the environment. It's about building a world where everyone can thrive
-Dr. Layla Khan
NEARLY 20% OF ALL GLOBAL WASTEWATER IS PRODUCED BY THE FASHION INDUSTRY
TEXTILE PRODUCTION CREATES 1.2 BILLION TONS OF CO2 EMISSIONS - MORE THAN ALL INTERNATIONAL FLIGHTS & MARITIME SHIPPING COMBINED
TEXTILES RELY ON 98 MILLION TONS PER YEAR OF NON-RENEWABLE RESOURCES SUCH AS OIL TO PRODUCE SYNTHETIC FIBRES, CHEMICALS FOR DYES & FINISHES.
© 2024 Shaleen Ratansi Consultancy